"The universe is made of stories, not of atoms."
—Muriel Rukeyser
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INTRODUCING AEI'S FINISH LINE BRAND LAUNCH PROGRAM AT MEGA BOOK MARKETING AT LAX WESTIN HOTEL

The exciting thing about the announcement, for me, was that fourteen brand aspirants came forward in the next twelve hours to discuss working with us to organize, focus, and launch their brand ideas. Of course only a handful of them showed the global potential we're looking for--but it was another definite sign that we're onto something exciting with Finish Line.

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